About Us

Linda Lin

General Manager Shanghai

Linda Lin has been promoted to General Manager of MindShare Shanghai in January 2008. Linda is helping to run the Shanghai office operation and the key parts of the business.

After she graduated from Shanghai University with a major in law (LLB & EMBA achieved), Linda started her career at Ogilvy's media department in 1995 in Shanghai. Then she was transferred to MindShare, when it was established in 1997.

In her prior role, Linda Lin was leading several prestigious local and international accounts in Shanghai and Hangzhou (e.g: Yum! Restaurant China (KFC/PIZZA HUT), Unilever, SAP, President, Unicharm, Glico, Nippon, Conba), winning a lot of business, which helped to extend the MindShare footprint in China.